May 15th, 2015
The work of graphic designers often requires the use of fonts. These typefaces not only combine artistry with legibility but also convey meaning behind messages that are not just image based. A free service that provides an abundance of these fonts includes Google Fonts, with a selection of 650 different font families. However, not all fonts complement each other and […]
Article written by
August 7th, 2012
Matt Shelley: Senior Designer at Deep Tim Smith: Senior Designer at Deep Q: Is it better to have qualifications or experience, as a student interested in working for a design agency and what should they be? Matt: Design qualifications are important because they reassure companies that you have hopefully reached a certain standard and understanding of what design is, having […]
Article written by
June 14th, 2012
On behalf of LGR, we designed the backdrop, poster, tickets, online and iphone app adverts for the rising Greek star, Stan. The artwork theme had a summer send off vibe, for the upcoming singer / rapper. We are looking forward to attending his event tonight. Stan, take us away (taksidepse me).
Article written by
May 16th, 2012
Manoeuvring around a website is defined as user navigation and is important in the success of how a site is accessed and utilised. It provides a gateway to different content sections and is largely dependent on the effectiveness of its design. We can learn a lot from market research and various studies that inform us of the most effective website […]
Article written by
April 20th, 2011
Contrast ratio in web design is the proportional scale in luminosity of the lightest to the darkest colour of the spectrum on your screen. The desired effect of contrast ratio is subject to the capacity of your display system. The combination of light emissions from environmental factors in a room and light reflection from the screen, all affect the outcome […]
Article written by
April 14th, 2011
White space is commonly regarded as negative space. Deriving from graphic design practice where white paper is often used during the printing process, it is the space on the page between markings and other formatting techniques such as text, margins, gutters, columns, figures and illustrations etc. It is important not to refer to white space as ‘blank’ as it creates […]
Article written by
April 5th, 2011
As design is an inherent part of website aesthetics, the use of colour is momentous to its presentation. More than 80% of visual information is related to chroma. Web designers should consider the psychological effect that their chosen shades have on the target audience and if it supports the conveyed message of the represented organisation. Some colours evoke emotional responses, […]
Article written by